It all started back in 2003 at Plaza Low Yat with a single store. From those humble beginnings, we've experienced remarkable growth and now boast a team of nearly 400 talented individuals across the vibrant Klang Valley. While the retail market faced unprecedented challenges during recent lockdowns, our unwavering determination and strong company foundation propelled us forward. We not only weathered the storm but emerged even stronger.

This year, we're embarking on an exciting journey of expansion, the latest addition to our family will be unveiled in October 2023 at the prestigious Pavilion Damansara Heights. In addition to our focus on retail outlets, we are also riding the wave of the booming e-commerce and social commerce trends. Embracing the digital age, we recognize the importance of having a strong online presence as consumers increasingly turn to the internet for their shopping needs. That's why we're thrilled to announce our newly revamped website at Enjoy the fresh new look and, most importantly, an enhanced user experience that will leave you wanting more.

Last year, we took our Loyalty Program – “ALL IT Rewards” to a whole new level. We listened to the valuable feedback from our loyal members and made some exciting additions. We've brought the loyalty program to the online realm too! Now, our members can enjoy the perks of point collection and gift redemption not only at our physical stores but also through our website. It's the perfect blend of online convenience and offline rewards, making your shopping experience truly extraordinary. And to celebrate this Anniversary milestone, we've curated a range of exclusive ALL IT anniversary merchandise that member can redeem with their reward points. Find out more at

Now, let's talk about our retail roadshows - the ultimate crowd-pleasers! These electrifying events take center stage, occupying a whopping 5000 sq ft of concourse space. Brace yourself as we bring the latest and greatest IT gadgets directly to you, ensuring you stay ahead of the tech game. But it doesn't stop there, we go above and beyond to create an unforgettable experience for shoppers of all ages. From thrilling on-ground activities to jaw-dropping discounts, there's something for everyone. Do mark your calendars and get ready to immerse yourself in a world of tech wonders and unbeatable deals!

Our Syok Menang extravaganza is back, and this time it's bigger and better than ever! Get ready to multiply your chances of winning with our "Berganda" feature. With just one entry, you could be walking away with incredible Weekly, Monthly, and Grand Anniversary prizes. This 2-month long contest has been a roaring success since its launch in June 2023, and the excitement is reaching its peak as we gear up for our Anniversary Sale in August. Brace yourself for an adrenaline-fueled adventure where not only can you win cash vouchers and IT accessories, but also have a shot at scoring a mind-blowing Gaming Desktop PC, an unforgettable Sunway Lagoon Camp Out stay, a luxurious getaway at Datai Langkawi, or even a thrilling 10D7N Cruise Tour to UAE! Try your luck.

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Prepare yourself for the most anticipated event of the year - our 20th Anniversary Sale across all our retail outlets! We've pulled out all the stops to make this celebration truly epic. To match the theme perfectly, we've handpicked some top Star Buy Products that will leave you weak at the knees with their irresistible prices. From August 2-6, 2023, our stores will have games booths and experience corners set up at selected outlets. And that's not all - our valued members can look forward to exclusive welcome gifts, instant rebates, and jaw-dropping GWP deals that will make your shopping experience even more rewarding. Check out exciting Anniversary Deals

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As Henry Ford once said, "Coming together is a beginning, staying together is progress, and working together is success." In June 2023, we gathered all our amazing employees under one roof for our Company Annual Dinner, marking a joyous reunion. The theme for this year, "Together We Stand," perfectly encapsulates the unity and support that defines us as a team. Across different departments, functions and locations, we stand shoulder to shoulder, embodying the true spirit of "Anak ALL IT". The night was filled with laughter, surprises, and friendly competition, including games, long service awards, a best-dressed contest and an incredible lucky draw. Our people are the backbone of our company, and we want to express our heartfelt appreciation for their invaluable contributions.

Last but certainly not least, we want to extend a heartfelt thank you to our loyal customers. Your unwavering support has been instrumental in making this journey remarkable. You have helped shape ALL IT into the household name it is today, and for that, we are eternally grateful. But hold on tight, because the excitement doesn't end here! We still have a few tricks up our sleeves for our 20th Anniversary celebration. Stay tuned, as we unveil each surprise one by one when the time is right. Get ready for more thrills, more rewards, and more unforgettable moments as we continue this incredible journey together!